“If you don’t know your numbers you don’t know your business, it’s that simple.”
– Marcus Lemonis, The Profit
Why Do You Need Financial Clarity?
Understand your numbers like how a CEO should. Knowing where you stand financially at any given time gives you more confidence in calling critical decisions and making adjustments.
Run your business with confidence. Knowing how much your business is actually making, where the chunk of profit is coming from, and where you incur most losses allows you to redirect your business to the right path.
Planning for future growth is much easier while referring to real numbers than imaginary ones. Seeing your plans in action is even much better than continuously playing them on your head!
Be prepared for unexpected events. Forecasting allows you to consider various scenarios affecting your business to provide a better view of your business’ profitability.
And finally, isn’t it rewarding to see your business actually making money?
Ready to Gain Clarity?
What Do You Get?
I will create a financial forecast for your business based on your current business setup, ongoing marketing or promotional activities, future launches and expansions, or scale plans. This can go as far as 5 years and considers prior year results, as well. If you don’t have an operational master plan in place, I can help you set it up as a bonus. Provided you have a clear concept of your current goals and high-level action plans. If you want to grow your business, planning quarterly or as you go is not enough. Having an annual plan which details your activities for the year and translating them into numbers allows you to be more conscious yet flexible on your decision-making.
Confidence of a CEO
Big corporations usually have a team of financial planners doing financial analysis and business planning for each business unit (product category). I will be your extended team member who provides the data that you need, when you need them, to guide you on your decision-making. Your P&L reports are available for your reference, delivered and discussed to you monthly.
Plans + Actions = Numbers
Understand where your profit is coming from through the monthly P&Ls. Know which service line (services, courses, products, launches) are generating more profit and how much are they bringing to the business through their individual P&Ls. Identify what you can safely take out and replace with something more profitable. I will do simulation so you know exactly how much should you price an oncoming launch for you to reach a target profit. If you want to grow your business, planning quarterly or as you go is not enough.
Starts at $1,100.
Depending on the size and complexity of the business. Subscriptions to accounting software not included.
Ready to Put It All Together?
How Does It work?
We will schedule a 25-min call to agree on the scope of work and map out the information we need. This session is basically to understand your business, your requirements, plans, financial situation, and what to expect from me. I will provide a detailed account and timeline of what you will receive and what you need to provide.
Based on the information gathered, I will prepare all reports agreed upon and send you initial reports after two weeks. During this period, expect to receive more questions and data requests from me as I continuously work on your business requirements.
Monthly Business Review
We will have a monthly business review on the 1st – 2nd week of the month to discuss the financial results for the month under review and some adjustments if any. Basically, the main purpose of this session is to discuss the strategy going forward based on the current business situation, considering also external factors affecting the health and stability of the business. Why 1st – 2nd week? It is so you can act immediately to take advantage of positive results or address an issue before it gets bigger and uncontrollable.
Ready to Collaborate?
Frequently Asked Questions
How is this different from bookkeeping and accounting services?
Bookkeeping is the practice of recording your business transactions in your general ledger, book, or any accounting software. Accounting is the practice of analyzing the information in the ledgers and developing insights into your business's financial decisions. Financial Clarity is on the managerial side, which involves more actions leading to or supporting critical management decisions. Bookkeeping and accounting focus on actual financial information. Managerial accounting goes beyond and considers plans to improve profitability.
I have my line up of projects but I don’t have all the financial information. What should I do?
It's perfectly fine! My job is to translate your projects and plans into numbers. I will gather all the financial information that we need. We will agree on the cost drivers to use in allocating your shared resources so we know if that project is profitable for your business or dragging down your profit margin.
Do I need to spend time gathering data?
I will need you to provide me information but I will do most of the activities. During our strategy session, we will discuss your plans like projects on the pipeline, paid marketing or promotional activities, current financial status, etc. You will need to provide all the financial information like your actuals which will be the base of the financial forecast. I will, however, fill in or supply other information not readily available.
Are you qualified to do these services?
I'm a licensed accountant in my country and recently completed training on Strategic Business Analysis and Strategic Cost Management. The program is from the Institute of Certified Management Accountants, Australia (ICMA, Australia). I worked at Fortune Global 500 companies. Most of my corporate life was spent on business planning and financial analysis. I was a financial controller for a regional shared service center of a global FMCG with headquarter in Switzerland.